“ISBN and Conference are incredibly aspirational. It is great to be in the room with leaders from Supercuts, Regis, Great Clips, V’s Barbershop and others. Not that they are the model I want to emulate, but when you are hanging out with different people, it gets your mind thinking differently. ISBN members’ tenacity to envision and build something that wasn’t there before is inspiring. Hearing others—especially at that level—speak to the same possibilities and pain points you’ve gone through as an owner is meaningful.”

“From day one, what stands out to me is that everybody is approachable at ISBN. No one is off limits and all who come to Conference are very open and receptive to conversation. It’s a small gathering on purpose. It’s not like you get lost in the crowd. I attended my first ISBN Conference in 2012 and have made a point of attending every year since.”

“We’re on top of trends and new services, like our medispa services. And there’s a direct benefit to our involvement with ISBN. We are always having conversations not only with our peers but with the brand leaders who sponsor ISBN Conference and show up to share and talk about innovation.”

“I personally attended Conference in 2025. I really appreciate the ISBN level of conversation, the focus on technology, the economy. The things that remain top of mind are the things we’re all experiencing. How can we all better use and leverage the data we get out of our businesses to make better decisions and help our franchisees structure new ways to get a leg up? These are the types of topics I look forward to talking and thinking about with my ISBN peers.”