Business from the Heart: How Charity Helps Everyone

A business that actively supports charitable organizations gets payback way beyond any funds raised or time given. It creates customer goodwill, engagement and loyalty. But to consider it simply a PR exercise to make the company look good to customers, and possibly the press, means missing out on the true …

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Embracing Technology

We live and breathe in a world consumed by technology. For many, days are dominated by instant messaging apps and checking Facebook timelines: life lived through an Instagram filter. Our clients expect to contact us on Snapchat, befriend us on Facebook and hear all our latest news on Twitter. We …


Succession Planning Helps You Sleep at Night

It is a mistake many make. We get so focused on building and running a business that we forget we won’t live forever. We also don’t seem to realize that we may like to buy into that retirement community with its superb golf course or spend more time with the …

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Putting the Health of Our Stylists at the Heart of Our Business

Occupational health in the salon should be a major concern for any employer, big or small. In beauty, our people are our business. If they are forced to reduce their hours or stop work completely because of backache, carpal tunnel, varicose veins or any of the other numerous ailments that …


The Pros and Cons of Family-Run Businesses

I never planned to join my brother’s business, but one July, when we were all home together for my Mom’s birthday, we got to talking about my job. I was 36 years old at the time and doing well at Land O’Lakes, even though it was a rather male-dominated business, …


Ergonomics in Your Salon

It might be less physical than construction or less perilous than firefighting but hairdressing comes with its own set of physical challenges. Various research into occupational injuries shows that as many as 70 per cent of stylists suffer chronic pain during their career, with some forced to abandon a career …


Message from the President

Dear ISBN Members & Friends: Thank you so much for helping us build momentum since our conference this past May at the beautiful Ritz Carlton in Amelia Island, FL. Since that time, we have added several new members, launched a very successful webinar series, significantly improved our communications and visibility, …

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Benefits of a Swinging Door

Many employers in the salon industry are finding value in developing a “swinging door.”  What is it?  The strategy or belief that if employees leave and return, it can create a positive experience for both the employee and the salon! Our industry has an incredible range of opportunities for cosmetologists/barbers. Let’s …