
Reopen, Refresh, Recover: PPE Options and Your Salon Environment
By now, most salons, spas and barbershop businesses have reopened. Salon execs and leadership teams have gone through the first wave of preparations and adjustments for clients and staff members to return as safely as possible, while pivoting through a constantly evolving COVID-19 situation. As states move from one phase …

PENZONE Keeps Reinventing, Wins Salon of Distinction
ISBN Vice President Debra Penzone and the PENZONE team know what it’s like to navigate change. Two years ago, they reinvented their high-end salon, spa and barber business of 50 years with its six diverse, Columbus, Ohio locations into an innovative brand with a bold identity, culture and experience. Along …

WEBINAR: Keep Reinventing the Client Experience
If ever there was a need for ISBN members and other beauty industry leaders to rethink, refocus and reinvent the client experience, it would be in response to a pandemic. Joey Coleman, expert in client communications and master designer of client experience and engagement, will lead a free webinar Wednesday, …

From a Distance: Planning and Profit Margins
With social distancing and other state-by-state mandates for reopening in place or still evolving, one looming question is how and when can multi-location salon, spa and barbershops (typically the gold standard in efficiency and profitability) expect to hit or even reach for the same revenue per-square-foot metrics upon which they …

Recouping Color Profits
In partnership with: Vish As salons, spas and barbershops reopen, the early forecast is that guests are excited to come in and demand is high. Safety and sanitation protocols firmly in place, professionals will stay busy helping guests repair DIY cuts and color, and covering extensive regrowth. But is your …

Case Study: Day One at Van Michael Salons
A few short months ago, Van Council was hoping to spend the last week of April traveling leisurely down the coast of California, enjoying a few days between industry commitments on his way to a gathering of friends and colleagues he had long been looking forward to joining, the ISBN …

CASH FLOW, DEBT AND RENT: CARES Act & Financial Resources
COVID-19 CASH FLOW AND LOAN FORGIVENESS Through an ongoing series of blogs and sharing of resources, articles and examples, ISBN members continue to connect and support each other and the professional beauty industry through the COVID-19 crisis and shutdown. In this segment, ISBN shares an overview from a Small Business …

CASH FLOW, DEBT AND RENT: Rent Negotiation
Prioritizing Your Financial Crisis Plan, Part 1 As salon, spa and barber industry leaders work to protect their businesses, teams and communities in the face of the COVID-19 crisis, ISBN members continue to generously share resources and insights. ISBN urges members and other industry small business leaders to first focus …

A Summary of the FFCRA and CARES Act
This is a summary provided to ISBN by a fellow member for your reference. Please read this message and linked resources carefully. Families First Coronavirus Response Act (FFCRA) UPDATES The Department of Labor (DOL) issued recent guidance clarifying a number of questions facing employers related to scope and applicability of …

Preparing for & Managing Closure during COVID-19
Many of you have already made the courageous decision to shutter your business and likely have had some tough conversations already. When the mandate comes down from local, state or federal government, the choice is truly out of your hands and its time to focus on communicating, supporting and mitigating …