LeadershipOperations

Laughter is Good for the Soul

In a business setting, laugher is proven to boost morale, increase loyalty, and diffuse tension. It helps to build strong interpersonal relationships within the workplace and to improve the work/life balance within your organization. When was the last time you had a soul deep, belly-clutching, tear-in-your-eye, possibly-a-little-snort kind of laugh …

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Employee ManagementOperations

Supporting Peers

You’ve probably heard the phrase “it’s not personal, it’s business” more times than you care to remember and each time you have likely cringed and wished that particular piece of jargon made it on the ‘do-not-say’ list for the year. In theory, it sounds like it makes sense, right? After …

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MarketingOperations

The Charitable Wedding Planner

A few years ago, one of my stylists came to me with an idea – why not run a charitable event to give back to the local community? At first I thought that it would be too much work, but the more I thought about it, the more it seemed …

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EducationEmployee ManagementOperations

Finding Your Brand in the Detail

When your aim is to recreate something reminiscent of childhood, you have to get it right. It can’t just be a shadow of what passes for authenticity; a false version of reality. Patrons would feel cheated. Every detail must be considered, every service perfected so patrons recognize that it is …

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LeadershipOperations

Is it getting harder to please customers?

Let’s put aside everything on your marketing ‘must-do’ list for a moment and talk about the foundation of any strong, thriving business – the customer relationship. After all, it doesn’t matter how great your pictures are on Instagram or how catchy your posts are on Facebook if your clients aren’t …

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LeadershipOperations

Keeping it in the Family – How Gould’s Handled the Growth of Suites

The gulf between the commission-based model and booth rental is wide, deep and difficult to bridge, but over the past two years we have engineered a hybrid at our Germantown Collection location that does exactly that. It goes beyond rental, yet sits alongside our commission model without cannibalizing that side …

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Operations

Ready for Apple Pay?

Anyone who’s been in business long enough will have seen more than their fair share of ‘The Next Big Thing.’ You know, that new, revolutionary technique, method or widget that was meant to revolutionize everything, only to fade away to irrelevance. Now, ever the critic, you may be wondering about …

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Operations

Finding Park Place

As vice president of real estate for SportClips, Greg Smith knows a thing or several about selecting a superb site for a new salon. On a daily basis he’s working with area developers to find locations for the franchisees, reviewing market analysis on different communities and negotiating with landlords. Recently …

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Employee ManagementOperations

What’s Your PTO Policy?

I’m sure you’ve heard of the phrase ‘all work and no play makes Jack a dull boy’, well – it makes Jacky a dull girl, too! And in our industry, that simply won’t do. In a recent survey by Net Time Solutions, it was found that 38% of employees’ productivity …

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MarketingMerchandisingOperations

Are Loyalty Programs Just a Discount?

Customer retention is integral to the long-term success and sustainability of businesses in the salon and spa industry. As is customer frequency. In fact, a study by The Loyalty Effect indicated that building loyalty with 5% more customers would lead to an increased average profit per customer of between 25% …

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