Employee ManagementOperations

What’s Your PTO Policy?

I’m sure you’ve heard of the phrase ‘all work and no play makes Jack a dull boy’, well – it makes Jacky a dull girl, too! And in our industry, that simply won’t do. In a recent survey by Net Time Solutions, it was found that 38% of employees’ productivity …

READ MORE →
Employee ManagementMarketing

The Modern Grapevine

The advent of the internet, then social media, has forged an intelligent beauty consumer—one who is on top of the latest trends, who researches product ingredients herself, and who always has an eye out for a value-added service or product. For salons like Hello Gorgeous! with five locations in South …

READ MORE →
BlogEmployee ManagementLeadershipMarketing

Company Culture Powers Elle Marie Hair Studio

Elle Marie Hair Studio opened its first salon 9 years ago in the Pacific Northwest after attending Summit Salon Business College—which gave them a firm foundation from Day 1. Now, with three full-service salons and plans for the fourth, the family-owned and operated company is providing a culture that values …

READ MORE →
Employee Management

5 Tips for Building a Stylist Recruitment Program

Begin with a Budget. Carve out a portion of your budget and assign it to recruitment so your team knows what they are working with and can plan strategically. A tight, reliable budget plan means you’ll keep your recruitment momentum going all year round, which is a key factor in …

READ MORE →
MarketingMerchandisingOperations

Are Loyalty Programs Just a Discount?

Customer retention is integral to the long-term success and sustainability of businesses in the salon and spa industry. As is customer frequency. In fact, a study by The Loyalty Effect indicated that building loyalty with 5% more customers would lead to an increased average profit per customer of between 25% …

READ MORE →
BlogOperations

Credit Card Fraud: How To Protect Your Business

If you thought it was hard work protecting your own details from scammers, you’ve seen nothing yet. The new EMV regulation this year makes you responsible for protecting your customer’s data too! Nerve wracking, right? If your palms are sweating at the thought of all the extra responsibility, take solace …

READ MORE →
Employee ManagementLeadershipMarketing

Hairzoo Salon Celebrates 1 Year

Hairzoo, with 12 of of its 13 units in New York, recently celebrated the first anniversary of its West Coast flagship salon in Santa Monica, CA. Guests received 20% off services and products purchased that day, and many vendors and neighboring businesses—Wella ($600.00 Apple Gift Card), Whole Foods, Yogaworks, Soul …

READ MORE →
MarketingOperations

Why #AmazonFail Could Be a #WalmartWin

Whether you think Amazon is the worst thing to happen to the retail industry or you believe your $100 membership fee is the best investment you’ve ever made, it’s no debate that Amazon is a powerhouse retailer. A company that has made it’s billions from knowing the science of online …

READ MORE →
EducationEmployee ManagementOperations

5 Guidelines for Handling Complaints

In a world where client retaliation is instant and detrimental to your business, the importance of perfectly handling complaints is at an all-time high. The likelihood that your managers know how to handle a complaint is probably fairly high. But how about the teams on the front-lines? Pass along these …

READ MORE →
Employee ManagementLeadership

Leadership vs. Management

You’ve heard the term, but it’s an important differentiation between ‘manager’ and ‘leader.’ The new employee much prefers to be led rather than managed as well, so the separation of concepts can make the difference between constantly hiring and solid employee retention. Infograph by Acrasio.com – Click to Zoom

READ MORE →