TAKE LEADERSHIP TO THE NEXT LEVEL
Once again, the best minds and business strategists in the professional services-driven industry are coming together to LEAD THE FUTURE at ISBN Conference 2025.
ISBN is the only association exclusively for senior executives of multi-unit salon, spa, barber and wellness businesses. Members will gather April 14-16 in the Omni Barton Creek Resort & Spa in Austin, Texas, to review insights on how to shape and grow business.
Leading peers engage in high-level conversations and make connections that happen only at ISBN Conference. To learn more, scan the highlights below, then visit salonspanetwork.org
THINK BIG, THINK DIFFERENT, THINK ISBN
Count on ISBN for authoritative research and critical analysis from trusted experts, industry-briefed speakers and ISBN peers.
“We have lined up two dynamic General Session keynote speakers to lead the executive-level conversations ISBN Conference attendees have come to expect,” says ISBN Executive Director Jessica Iturralde.
- Uncover new insights and opportunities with research guru Jason Dorsey, President of the Center for Generational Kinetics.
- Forecast for maximum return with data, tools and trends from experienced economist Taylor St. Germain of ITR Economics, a highly popular ISBN Conference source.

Keynote speakers Taylor St. Germain and Jason Dorsey
EXPAND YOUR NETWORK, ACCESS IDEAS, GROW TOGETHER
ISBN Conference is driven by leaders for leaders, and every experience is designed with executive members in mind.
- Networking Excursions: Get to know fellow attendees and start your ISBN experience with one of three unique and immersive outings. All high-level, all included with registration.
- Powerful Breakouts: The afternoon of Day 2 encourages ISBN members to customize their agenda to their needs and interests, and for those who bring multiple execs to Conference (and many do), to divide and conquer appropriately.
- Masterminds LIVE: Unique to ISBN, these intimate, facilitated round-table conversations are where members talk to members frankly about “what works and what they’ve tried” in their business. Masterminds tackles top concerns members are addressing today or working on for the future. Discussion points get shared and amplified back to the group in real time.

Lisa Green of JCPenney, Jayson Rapaport of Birds Barbershop, and Nick Stenson of Ulta Beauty
ENGAGE WITH PURPOSE
ISBN Conference offers unmatched opportunities for a select, highly curated group of industry-focused brands to connect and exchange information, ideas and solutions with ISBN executives. To learn more about limited sponsorship possibilities at ISBN Conference, contact Executive Director Jessica Iturralde at jessica@salonspanetwork.org.
NAVIGATE CHANGE and LEAD THE FUTURE
The ISBN Board of Trustees looks forward to welcoming members and our community to Austin, Texas, April 14-16, says ISBN President Edward Logan, Sport Clips CEO & President. “Together, leaders will build our network at the next level, discuss key issues facing our industry, and gain invaluable access—to each other.” ISBN members can register today.

At the ISBN Board of Trustees Fall 2024 meeting, back row: President Edward Logan (Sport Clips), Graham Walt (Design 1 Salon Spa), Barb Sim (Chatters Canada), Treasurer Jayson Rapaport (Birds Barbershop); Middle row: Jesse Kloberdanz (Perfect Look Hair Salon), Vice President Nick Stenson (Ulta Beauty), Lisa Green (JCPenney), Vice President Emily Brown (V’s Barbershop); Front row: Secretary Rhoda Olsen (Great Clips), Jayne Morehouse (Jayne & Co. LLC and Beauty Industry Report), Katie Trent (Gene Juarez Salons and Spas), Stacey Soble (Salon Today/Barbering Today); Not pictured: Frank Zona (Zona Professional), Gray Reed (Hairzoo), Jim Lain (Regis), Scott Brown (SWFL Salon/Fantastic Sams Cut & Color), and Jessica Iturralde, Executive Director