ISBN Elects New Officers in Time for 2018

The International SalonSpa Business Network Board of Trustees has elected Gene Juarez Salons and Spa’s Scott Missad and Ulta Beauty’s Sandra Ovington as officers serving on the ISBN Board of Trustees. In this role, they will lead the owners and executives of the largest hair and beauty businesses as part of the only association exclusively for multi-unit salon and spa companies.

Scott Missad is the president and CEO of Gene Juarez Salons & Spas, and also serves as a board member for the company of salons, day spas and cosmetology schools. He has worked in the beauty industry for more than 30 years in roles such as senior vice president of sales for L’Oréal Professional and founder of Sun Bum sunscreen products. He is the founder of Strictly Business, a nationally acclaimed beauty industry business development program for top salons, spas and stylists.

Sandra Ovington, a beauty industry executive with more than 25 years of merchandising experience, is currently the vice president of merchandising for Ulta Beauty. She joined the company in 2010 and has been promoted to roles of increasing responsibility since that time. She has been in her current role leading the merchandising efforts for all of professional hair and nail as well as personal care appliances and accessories since 2015. Previously, she served as senior director/dmm for professional hair care and personal care appliances. Prior to joining Ulta Beauty, she was divisional vice-president of footwear at Kmart and divisional merchandising manager of footwear at Sears. She also held merchandising roles with Dick’s Sporting Goods, Mercantile Stores, Federated and Lazarus. Sandy holds a bachelor’s degree in business from Miami University. She and her husband, John, have two children Kayla and Jack.

These two appointments come as long-time officer’s Larry Walt, Design 1 Salon Spa (previous treasurer) and Philip Gould, Gould’s Salon and Spa (previous ISBN secretary) stepped down at the end of their terms, as written in the ISBN bylaws. They will continue to be dedicated ISBN members, and Larry Walt will continue to serve on the ISBN board. Their dedication to the organization, which spans decades, is deeply appreciated.

The 2017-18 ISBN Board of Trustees

ISBN’s 2018 Board of Trustees includes senior leadership from every type of multi-unit salon, spa and salon franchise business model. They include Rhoda Olsen, Great Clips (ISBN president); Pat Neville, BeautyFirst (ISBN vice president); Eric Bakken, Regis Corp. (ISBN vice president); Scott Missad, Gene Juarez Salons and Spas (ISBN secretary); Sandra Ovington, Ulta Beauty (ISBN treasurer); Larry Walt, Design 1 Salons/Spas; Jason Volk, Chatters Canada; Henry Pelusi, Philip Pelusi Salons (ISBN Lifetime Achievement Award Honoree); Anthony Fiorentino, Hello, Gorgeous Salons; Debra Penzone, The Charles Penzone Salons; Jayson Rapaport, Bird’s Barbershop; Peter Mahoney, Head Shoppe; Gordon Edward Logan, Vice President of Operations, Sport Clips, Inc and Vent Blotique; and Natalie Lockhart, the Salon at JCPenney.

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A marketing professional who has focused primarily on the hair and beauty business for of the past decade, Valorie is the Executive Director for ISBN and also runs linkup marketing, a digital marketing agency for the hair and beauty professional. Valorie works to engage clients in the marketing process and help them successfully engage with their clients and community. Energetic and passionate about the industry, Valorie focuses on blending traditional and digital media in order to bring salons closer to their clients.

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