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Latest Product Trends

Want to stay ahead of the latest product trends? Hear from industry experts on what consumers are asking for, what stylists are in love with and what’s ultimately driving the most sales.

Facilitated by April McCoy, DBE Manager of Cosmoprof Beauty, this panel will feature both fellow owners and members as well as product experts that will provide stories, examples and discussion around what trends will dominate your holiday season.

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Valorie

Valorie

A marketing professional who has focused primarily on the hair and beauty business for of the past decade, Valorie is the Executive Director for ISBN and also runs linkup marketing, a digital marketing agency for the hair and beauty professional. Valorie works to engage clients in the marketing process and help them successfully engage with their clients and community. Energetic and passionate about the industry, Valorie focuses on blending traditional and digital media in order to bring salons closer to their clients.

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