business

This past October, the ISBN Board of Trustees held a milestone meeting — our first in-person meeting of the board in almost two years — and the energy and excitement was palpable! It was wonderful to be together to envision the future of our organization. If there is a positive …

COVID-19 CASH FLOW AND LOAN FORGIVENESS Through an ongoing series of blogs and sharing of resources, articles and examples, ISBN members continue to connect and support each other and the professional beauty industry through the COVID-19 crisis and shutdown. In this segment, ISBN shares an overview from a Small Business …

COPING WITH COVID-19 On March 18, members of ISBN’s Board of Directors did what ISBN members do year-round across the network’s touchpoints and events. They openly shared their business experience, insights, concerns, action plans and realities with each other and with ISBN supporters. For this unprecedented business challenge spurred by …

Delivering a superb service can’t all be about the technical. It’s important, but so, too, are those other skills that enable a service provider to sell products to clients, convince them of the benefits of additional services and make sure they don’t leave without booking their next appointment. These are …

I’d be willing to bet you own at least one Apple product. If you don’t, you want to. Apple has become a technology powerhouse, impacting the tech addicted as well as technophobe in a diverse range of activities from computers to phones and even television. Advocates of the brand get …

As we learned at the recent ISBN Conference, millennials are changing the way businesses both market their products and services and also how they manage their employees. An abundance of ideas around teamwork, “story-living” and brand engagement were shared, noted and applauded. As a B2C industry, it often is forgotten …