charity

A business that actively supports charitable organizations gets payback way beyond any funds raised or time given. It creates customer goodwill, engagement and loyalty. But to consider it simply a PR exercise to make the company look good to customers, and possibly the press, means missing out on the true …

Hairdressing has always gone hand in hand with support for charitable causes. And that’s no surprise– hairdressers are professional communicators. They have to be good at listening to people, which makes them very empathetic. And they like to make people look and feel better. In short, hairdressers are connected to …