News

COLOR PULSE – Owner Projections for 2020

Key takeaways: About 60 percent of survey respondents expect to do more hair color services for female clients in 2020. Less than two percent forecast any decline in color services among women. Salons project strong growth in Color Care Retail, Balayage and Conversion to Gray/Gray Blending. Nearly 30% anticipate continued …

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EducationMarketingOperationsSponsored

COLOR POP – Projections for Vibrant Growth

IN PARTNERSHIP WITH DIRECT BEAUTY EXPRESS, AN ISBN SPONSOR Distributor partner projects continued growth for salons in evolving vibrant and pastel hair color category. “Some may think the vibrant color category has run its course, but this segment continues to be one of the fastest growing categories within Cosmoprof, with …

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News

DATA POINT: HOW’S YOUR COLOR BUSINESS?

ISBN’s first MUSE Data Report is slated to hit ISBN members’ inboxes soon, and the Q1 2020 topic is all about hair color, acknowledged by most members and industrywide as continuing to be a key business driver in 2019 and growth opportunity in 2020. The new report is exclusive to …

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News

MUSE on This…

ISBN’s new MUSEMulti-Unit SalonSpa Exchange communications program kicks off officially in 2020, with new content initiatives and access for members and industry partners to connect and share salon business ideas and resources year-round. The new program includes quarterly MUSE Data Reports, twice-a-year editions of MUSE magazine, and a special alliance …

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MerchandisingOperations

Thinking Innovatively is More Than New Ideas

Chicagoans, and many from further afield, have been flocking to Mario Tricoci for more than 40 years. You’d think we were pretty confident we know enough about hair and beauty to be able to sit back and relax. But we aren’t and we don’t. Instead we constantly look for ways …

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